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MYPS! gives you a quick, easy and inexpensive way to diagnose failure
ahead of time.
5.2.3. The Feasibility Study...Launch a Trial Balloon
Now, what if your product or service does not actually “exist” yet? It’s still just
an “idea” on the drawing board.
However, you’ve already done most of the necessary groundwork to make it
become concrete... you know what similar products or services are available on
the Net, what type of traffic (interest) they are generating, and what your selling
price should be to cover production and distribution costs, and yield a decent
profit.
You’re at the brink...
You don’t know whether to commit x number of dollars, and y number of months
of intensive effort, or not. The true gamble of product development is
measured in both dollars and time. You have not enough of either to waste.
Just send up...
Order now -> http://myps.sitesell.com/
Make Your Price Sell!
9 8
... a trial balloon.
MYPS! is the perfect vehicle for a feasibility study. It lets you test your idea
before you have product development costs to recover. You will be able to
make that go/no go decision with greater confidence and objectivity.
In the introduction to your MYPS! survey, do make sure your respondents
know that the product doesn’t exist yet -- offer them a special gift for helping
out. But except for that, it’s same process as for a concrete product or service...
• duplicate reality for “show and tell”
• generate targeted traffic
• evaluate survey results properly.
For example, let’s say that you’ve just finished reading Make Your
Knowledge Sell! -- you have a great idea for a new infoproduct. Or perhaps
you want to import and sell sensational Hungarian crystal vases through a Web
site.