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METHOD 3) Make a post in a targeted newsgroup, forum or mailing
list. Find targeted newsgroups at Deja.com ( http://www.deja.com/ ). Find
forums at ForumOne ( http://www.forumone.com/ ) and find mailing lists at
Liszt.com ( http://www.Liszt.com/ ) .
Once you’ve found your target audience, tell them about your sneak preview.
Ask them to complete the survey. As your thanks, you’ll give them your product
(especially affordable if it’s a digital product, but even if it’s a hard good, your
actual cost is not that great) -- seriously, make this generous offer or you’ll be
flamed for trying to sell to these groups.
METHOD 4) Same as METHOD 3, except write an article or place an ad in a
targeted e-zine. The Directory of E-zines
( http://www.lifestylespub.com/ ) will point you in the right direction.
METHOD 5) Buy your most important keywords at Overture.com
( http://www.overture.com/ ). Most of the time, this won’t cost you more than
$0.50 to $1.00 per click-through. Put $100 into the account -- odds are you’ll
have enough answers before you spend the whole wad!
Overture.com is the grandaddy of “pay-per-click” Search Engines. Since it’s
the biggest and oldest, the bidding price is higher than the newer ones. So it
may also be worth your while to investigate the newcomers. A complete listing
appears at...
http://www.PayPerClickSearchEngines.com/
METHOD 6) Same as METHOD 5, except buy your most important keyword at
RealNames.com ( http://www.realnames.com/ ) .
METHOD 7) Visit targeted chat rooms and ask for volunteers.
METHOD 8) Ask suppliers, your best customers, distributors, your own sales
force, friends, etc. to respond “as if they were” average customers. Recognize
that this deviates from reality and that you may have to adjust results slightly to
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