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about your product, you would be delighted to offer her a 20% (or whatever
maximal number you can afford) discount. That discount will be a sure-fire
way to generate some early sales as soon as you launch!
In the final part of your introduction, just before you get to the survey, explain
exactly what it is that is being offered (example, one time use of serverside
software like MYPS! or unlimited-use, one-year subscription?).
And, as we’ve already said about your introduction, one key last point...
... Keep It Short and Simple.
5.1.6. Test the Survey
Check off your “to do” list...
You’ve written the introduction. You’ve incorporated the html of the survey into
a company template. And you’ve uploaded it all to the Net. Great!
Ready to launch to thousands of people, right?
Nope! No way! STOP!...
... Arretez-vous!
Test it now to save embarrassment and lost sales later. It’s easy. Just ask a
few folks to pretend that they are customers. They visit the site and complete
Order now -> http://myps.sitesell.com/
Make Your Price Sell!
9 3
the survey. Even do a small usability test and actually watch two people as
they do it -- it only takes two to get decent feedback.
If you get company employees to test, make sure they do it from their own
computers. The survey will only accept one response per computer, unless
you have specifically indicated that your company will be entering data for the
test, and not the respondents themselves.
Is your introduction confusing? Improve it. Did your product name or category
throw people off? Log back into your Admin Page. Click down to the Modify
section, select this survey from the drop-down menu and then click on the
Modify button. Make the necessary changes.
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